stylistmagee.com Blog

January 5, 2012

KeraStraight Smoothing System

Filed under: Beauty Know how,Treatments — Administrator @ 12:05 pm

KeraStraightI’ve been working for ULTA Salon for the past year and I am amazed once again by their forward thinking in the beauty industry. A decision to change their supplier for smoothing systems made this forward thinker to consider alternatives with results t the top their lists. First to enter the arena of ULTA Salons is Brocato Curl Interupted. This system offers 3 different formulas that have 3 different results. Each has it’s own price point and longevity. I like the concept as long as your client doesn’t color their hair. I recommend their take home care above any other for at home smoothing because of the intense treatment and it’s superior results. I am not a fan of the big dog treatment only because your client will have to choose color OR smoothing. In this day and age we need versatility with everything we do.

The second system introduced is KeraStraight, an UK based company that does all the frizz stopping of “traditional” keratin treatments benefits without the health risks. Use of this system is similar to other smoothing systems with a added bonus of shampooing the same day. This system delivers the fast drying times, drastic frizz reduction, but does not hold up on the straightening compared to it’s predecessors. This actually should appeal to most clients. The biggest complaint before was that it was” too flat”. Now we can help you control the frizz, improve the condition and reduce drying time. Hurray!!!

The KeraStraight Smoothing System has been featured recently on Modern Salons Daily email and promises for more with 2 new formulas to specialize the service to the client. The Salon at ULTA has decided to introduce this service for $159 to First Time Guests. Take advantage of this forward thinkers newest service at the intro pricing while it lasts.

Lisa Magee Salon Manager The Salon at ULTA McHenry, IL

all of the thoughts and opinions are mine and mine alone if you share them great, if not oh well. Have a great hair day everyday.

To find a Salon near you visit www.stores.ulta.com/store/

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